Social Sharing has become one of the most effective ways to build brand online, extend social reach and maximize their marketing efforts. So how do you get hundreds of likes, shares, and +1s on your posts? In this article I am sharing with you five most effective ways to get more social media shares today so read on!
1. Craft content people love to share :
Okay, this one might seems obvious to all but there, I said it! No matter what, don’t forget content is the king! A content that provides value and is interesting can give users goosebumps. If users love your content, they will definitely share it. But how do you create content that user loves? It’s simple! Find out what are your users talking about, what are the trending topics in your niche and try your hand on the same. Also make sure to add visuals like images, videos, infographics that can make your content look interesting.
2. Create share worthy headlines :
The probability of sharing the content becomes almost double if it has an exciting headline. In general the most effective headlines contain lists, numbers or some twist. Here are some example :
- Five things I hope I had learnt before!
- Are you eating bread daily? It’s high time to stop now!
- 12 marketing tactics your competitors are hiding from you!
- Five best practices you need to start following today!
The reason I gave examples of these headlines because they involve elements like mystery, attraction, curiosity, etc. So always try multiple formats before finalizing your content with the one.
3. Install social sharing buttons :
No matter what you read or say, the key to get maximum social shares is to provide content that is share worthy and easily shareable. Make social media sharing as simple as possible for your users. The easier it is to share, the more they will share it. Adding WordPress social media plugin will provide your users easy to use social share buttons that will allow them to share your content within their social networks with a single click of mouse. But don’t forget, size, placement and design of social sharing buttons make a huge difference.
4. Share your own content :
Yes, you have provided great content which is easy to share as well, but that doesn’t mean you shouldn’t share it across your profiles! The first thing you need to do once you published the post is to share it within your own social media profiles. But make sure you are sharing content at the right timings. Not all social media platforms witness same amount of engagement all the time. You need to find out the peak timings to post across various social media networks and schedule posts accordingly.
5. Try A/B testing :
You might have read hundreds of articles on how certain people got thousands of social media shares on their recent blog post but always keep in mind, what works for one business might not work for you! The key here is to keep experiment with title, headline, design of sharing buttons, etc to find out which one works best for you.
If you have any other tips in mind, I would love to hear in the comments below.