The integral part of any sales process is knowing the customers, maintaining healthy relationships and knowing their changing tastes, and social media can help you accomplish it easily.Social media allows marketing people to determine possibilities about their brand or product and competitors .It is a great way to research their audience, market and analyze what’s up with their current presence and offline campaign effect. Social media not only allows you…
Time has changed. Today, businesses want themselves online. The reason is simple, nowadays people are too lazy, they want everything in their hand without putting a single effort. Grab this opportunity, provide them a service that makes them feel happy. For this, first you need a great website that is not only attractive but also quite easy for users to navigate. Online businesses are trying their best to provide the…
Do you aim to achieve greater conversions? Then allow your customers with an option of social login account instead of registration, when they are about to purchase commodities or intend to save items in the WishList. You might have heard & read on different channels that social profiles has deep impact on eCommerce , here are some facts that support above assumption: 65% of youth have at least one social…
Here are three Search Engine Optimization (SEO) Tips to help you spruce up your website and ensure that both human visitors and search engine robots stay happy: Include Descriptive Text: Be sure to give names and titles to all of the pages on your website, in addition to including META Descriptions and Keywords for each page. For pages like your Homepage, add your company name or the name of your…
Social media is essential for increasing the number of visitors to your website, as well as for increasing the overall ranking of your wordpress site. To utilize the full power of social media you need to integrate wordpress with popular social networks like Facebook, Twitter, Pinterest etc. Main motive is to increase traffic, brand awareness and boost the visibility of your website and social media is the best platform for…
Registration forms provide valuable information to businesses about their users. This data helps them to build more targeted marketing decisions. In brief registration process holds great importance for every online business. But what good this data will do to your business if it is not accurate? This gives raise to the question, are traditional customer registration forms provide the data with the desired accuracy? You must be shocked but the…
Are long registration forms on your website negatively affecting conversions? As per the past few researches, I am pretty much sure that your answer will be yes. The recent study by Blue Research stated that around 90% customers suffer from mistargeting, but along with that 83% also admitted to submit wrong information in registration forms which caused mistargeting. One way to solve this problem is by offering social login solution…
How many apps there are installed on your mobile? I have 10 and most of them are the ones that I haven’t used more than once. But hey! It’s not just me, most of the people are going through the same situation. We go through a bunch of apps and some app catch our attention and we install it, right? But once we use them, with most of the apps…
Businesses are always looking for some creative ways to drive higher conversions on the landing pages. The rate of conversion completely depends upon the effectiveness of landing page but here are some issues that affect conversions : Does the landing page relevant to customer query? Are the call to action buttons on landing pages attractive and appealing? Is the offer you are providing is compelling? Is the offer worthy enough…
User engagement is one of the important factors that define success of a business. For online businesses user engagement holds far more importance since you can’t actually see or speak to your customers as you can in traditional offline businesses. There are numerous ways a user interact with your website and that’s why product managers must be on top in creating an ultimate user experience. Poor user engagement leads to…