• Best SEO blogs: Top sources to stay up to date!
  • Year 2017 cheat sheet for Social Media!
  • web sso: Advanced authentication and security for multiple websites
  • Reddit tips to encourage more traffic to your Blogs!
  • How to Write the Best Email Subject Lines
improve-sales-identity-management

Want to boost your sales? How about getting the right traffic.

The goal for every business is to increase its service reach, products and acquire new customers, ultimately leading to more sales. More accessible a business is, more be the chances of acquisitions and profits. Many businesses have already been benefited from increasing reach and engagement but still there are some such businesses which still are lagging behind even after executing best marketing techniques and plans to increase reach and  encourage…

Read More >>

Securing customer data on your website

Security has been a major concern for anyone who has been using internet. Wide usage of internet has given people access to vast horizon of things to do over internet like sharing, creating, collaborating and connecting. For a website, security is essential so as to protect data associated with company, enterprise or individual. Data leak cost companies between $375 and $575 billion, annually. This number is expected to grow as…

Read More >>

Single Customer View- Why It Is Needed

Users are very smart today. On the daily basis, they access various websites and other applications through different devices and from various locations. So, it is very hard for marketers to get an idea about the real identity of users. Now the question arises here, Is it possible for marketers to achieve single customer view(SCV)? Or if the answer is yes then how? What are methods that help marketers to…

Read More >>

Pushing quality customers to different marketing channels

Marketing these days is not limited to particular strategies or methods, scope for marketing channels has grown in past few years. This is because of technology which is constantly changing with time and surroundings. People few years back used to hesitate to use video calling but now everyone is upto video calling. Businesses also have adopted video calling to their core. They can now have conferences without physically being present…

Read More >>

Customer Retention Tips for businesses

Relying only on very few customers can leave a business vulnerable. Losing just one customer  could mean huge crisis. By consistently focusing on ideas to boost  business, one can reduce risk of failure and can grow business in a sustainable way. Here are few tips to help businesses to sustain. Know your customer: It is very essential to know your customer perfectly. Knowing your customer is the key to great…

Read More >>

How Single Sign-On Doubles User Experience?

“User experience” or UX – a word with a lot of meaning. Like we need oxygen to survive, similarly if a business wants to survive then UX is an important factor. If you have an online business then you need to pay special attention to the experience that you are offering to your users. The importance of user experience is more for online businesses because unlike normal businesses you do…

Read More >>