With millions of people migrating from desktop to mobile devices for accessing internet, it has become essential for businesses to take mobile users into consideration and create marketing strategies according to them. Even Google is trying to understand how a mobile user is dealing with a website.Though desktop and mobile devices are far different from each other, it is a must that while creating marketing strategy, marketers should take care of both. This video will help marketers to boost their mobile marketing efforts.
Right person, right message, right moment, they say. Be relevant and make sure to understand your audience specially mobile users and provide them a personalized experience which can convince them to convert. If you have any other tips that can help in boosting sales via mobile marketing, feel free to mention in the comments below.